Маркетинг продовольственных товаров в России
В. Д. Гончаров
Цена: 105. Купить!
Shipyard in Maine: Percy & Small and the Great Schooners Towards the end of the nineteenth century, a new firm was established in Bath, Maine, at a time when established yards in the City of Ships were turning to steel construction. Percy & Small would set unrivaled records for wooden shipbuilding and ship management, launching 22 giant five- and six-masted schooners (along with 16 four-masters) in two decades. Not just builders, Percy & Small also demonstrated an unusual knack for making money as managing owners of a large fleet of schooners, and the stories of their ships are told in these pages in wonderful detail, from the wooing of potential shareholders and the elaborate launching festivities (with one schooner stuck on the ways) to deeply laden coal schooners struggling to stay off the lee shore, daring captains navigating treacherous shoals, and the perils of collisions, dismastings, fires, and enemy submarines. At sea in a storm, a giant six-master heavy with coal needed great strength to survive. Percy & Small developed...
Diversification, Refocusing, and Economic Performance During the 1980s a dramatic change in the evolution of the modern corporation took place. The phenomenon, which has been labelled "refocusing," "de-diversifying," "de-conglomerating," or simply "getting back to basics," has changed the terrain of American business. Diversification, Refocusing, and Economic Performance empirically examines the causes and consequences of this phenomenon from a corporate strategy perspective, uncovering the full scope and effects of corporate refocusing, its strategic logic, and the resultant managerial implications. Two key findings are that every firm has its own limit for diversification, beyond which profits will decline, and that there are certain similarities among those companies who choose to refocus. Starting right after the Second World War, many companies diversified widely, primarily in areas unrelated to their core businesses. In the 1980s, however, as corporate acquisitions and hostile takeovers ran rampant, this trend...
Why Smart Executives Fail and What You Can Learn from Their Mistakes A definitive study of executive failures - why they happen and how to prevent them. There's a scenario that keeps repeating itself in today's business climate. A company is voted one of the most admired in the world. Then three or four years later, it's in dire financial trouble. A CEO is celebrated on the covers of BusinessWeek, Forbes, and Fortune. Soon after, the company is in the midst of a disastrous merger or some other fiasco. What goes wrong in these cases? Usually it seems that the top management made some incredibly stupid mistake. But the people responsible are almost always remarkably intelligent and usually have terrific track records. Even more puzzling than the fact that brilliant managers can make bad mistakes is the way they so often magnify the damage. Once a company has made a bad misstep, it often seems as though it can't do anything right. How does this happen? Instead of rectifying their mistakes, why do business leaders regularly make them...
Executive Charisma: Six Steps to Mastering the Art of Leadership A proven six-step process for acquiring the style, flair, and credibility needed to make it to the top According to a recent Wall Street Journal article, managers who do not exude an allencompassing self-confidence, style, poise,and energy, in short, "executive presence," are highly unlikely to make it to the corner office. Unfortunately, the vast majority of managers, even the most talented and ambitious ones, are not born with these personal qualities. In this breakthrough book, bestselling author and world-renowned executive development coach D. A. Benton helps readers acquire executive charisma. In Executive Charisma, Benton outlines a proven six-step approach for learning how to think, act, and relate to others like an executive. She provides powerful tools for fine-tuning the complete executive charisma skill set, including: Interpersonal communications Managing upwards Confidence building Business humor Executive...
Lions Don't Need to Roar : Using the Leadership Power of Personal Presence to Stand Out, Fit in and Move Ahead
Making a Life, Making a LivingA® : Reclaiming Your Purpose and Passion in Business and in Life "We are not here merely to make a living. We are here to enrich the world." -Woodrow Wilson Few of us will regret not having spent more time at the office upon reaching heaven's gate. Yet as we focus on making a good living, we often forget to make a life. Why not transform work into a pursuit that feeds the spirit and the pocketbook, and benefits society, too? Now that would be a life worth living, a legacy to look back upon. MAKING A LIFE, MAKING A LIVING Former professor at Harvard Business School,highly successful Fortune 500 consultant, and part owner of lucrative businesses, Mark Albion had it all-but the "it" he had wasn't what his body and soul needed to thrive. So he did the unthinkable. He gave up what he did so well and started over. Drawing on intimate interviews with a dozen fast-trackers he met on his search for happiness, Mark shares how these men and women found the courage and motivation to re-create successful professional lives guided by passion. You'll...